Remember the grand room makeover contest that I entered last month? The one where I pleaded readers of this blog and friends to “Like” my entry? Well, the verdict has come out. I did not win. It’s ok – I still thank each one of you who voted for my entry and helped spread the word to their friends. I am grateful for all the support you showed me!
So the contest had ended but is tainted with very bad publicity for the sponsor and their Facebook page have been bombarded by negative comments. Yesterday, they announced the winner like this:
They explained what the “debate” cheerfully in Twitter:
Uhm, hello? Since when was it about the highest number of votes? Did I miss something?Highlight “instead of a draw” and see the original official contest rules below, after #3 (I’ve highlighted in red):
There was really no need to be the entry with the highest number of “Likes”, no need to go viral with the campaign and the pleas although if you’re up to it, then fine. To be one of the top 3 would be enough then the sponsor would select one lucky winner, as stated in the contest rules. My entry had the 2nd highest number of votes.
BUT here comes the colorful twist – at the last minute, they decided to change the rules and reward the entry with the highest number of votes – and people only came to know when they announced the winner. It certainly left other participants and their friends unpleasantly surprised, feeling cheated. Had the rule been like this in the first place, contest participants could’ve done better, could’ve stopped people on the streets and asked them to vote for their entries or done extreme shameless stunts just to gather the maximum number of votes.
While I’m happy for the winner to get his dream 30,000 dhs (approx US$8,000) room makeover (what a lavish prize for someone who lives alone!), I am not pleased with the way the contest was handled. It wasn’t only unfair to me and to the other entry with the 3rd highest number of votes, it is unfair to everyone who entered.
They could’ve made it simpler by adding a footnote in the contest rule poster:
Irony Homes (the sponsor) reserves the right to change contest rules as they please at any time they want. People leaving complaints on our Facebook wall after the contest announcement will be labeled “bitter losers”. Thank you.
Don’t you just wish contests like this would be done fairly and with integrity but nah, these days, everything is a marketing strategy.
Speaking of contests, I apologize for the delay in announcing the winner of the Hazel & Harlow giveaway. I have emailed the winner and waiting for a reply then I’ll announce the name here. Thank you for waiting. Congratulations to Jennifer Rowe!